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Exploiting the Power of’s Generative AI on AWS on Cloud: Optimizing Scalability on AWS

Today,, a leader in conversational artificial intelligence (AI) worldwide, announced that it has selected Amazon Web Services (AWS), a subsidiary of, as its preferred cloud provider to support its generative AI-powered voicebot and chatbot solutions. By having goal-driven discussions with customers, these dynamic AI agents improve the customer experience by understanding their wants and offering highly personalized solutions.

Large language models (LLMs) are used by the company’s dynamic AI customer service agents to provide excellent round-the-clock support services over more than 35 text and voice-based channels in more than 135 languages. has made its solution available on the AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors that makes it simple to search, test, purchase, and install software that runs on AWS, in order to expand its business internationally. has been able to reinvest in innovation and AI research and development thanks to reductions in operational expenses of 20%, performance improvements of 15%, and infrastructure costs of 10% since moving to AWS in May. Recently, introduced YellowG, a generative AI platform powered by a combination of proprietary and centralized global LLMs leveraging Amazon SageMaker, a fully managed service for creating, honing, and deploying machine learning (ML) models. uses LLMs to pull information from a knowledge repository that includes documents, webpages, and other relevant material in order to provide answers to consumer inquiries.’s dynamic AI agents can self-serve up to 90% of consumer questions while minimizing hallucinations AI responses that aren’t correct or real at rates that are almost nil. Additionally, they have enhanced customer interactions in e-commerce, increasing customer satisfaction scores by 40% and customer journey completion rates by 50%.

Through the use of Amazon Bedrock, a fully managed foundation model (FM) service, is able to quickly prototype, develop, and scale generative AI applications while providing organizations with access to industry-leading FMs. seeks to improve customer service by leveraging the potential of generative AI for goal-driven dialogues. Among other things, the dynamic AI agents can interact with clients to manage potential leads, respond to inquiries, provide tailored discounts, and share exclusive offers. uses AWS Regions to provide high availability and low latency services to users in over 85 countries globally, leveraging AWS’s best-in-class global infrastructure. helps businesses quickly provide high-quality customer care at scale. has more than 1000 customers in Asia-Pacific, Europe, the Middle East, South America, and the United States. In August, became a member of AWS Independent Software Vendor (ISV) Accelerate.

This program provides the firm with significant co-selling support and incentives, allowing it to interact with AWS sellers throughout the globe who serve millions of active AWS customers. This year, an AWS Technology Partner dramatically increased its commercial reach and co-selling activities throughout Asia-Pacific, India, and North America, gaining new clients in important sectors like utilities, retail, and financial services.

Amazon yearly recurring revenue has increased by an amazing 80%, and Amazon are on an incredible growth adventure. Rashid Khan, chief product officer and co-founder of, stated, “We needed world-class infrastructure to support our continued global expansion, and AWS has provided us with the scalability, availability, and business support needed to provide the best service to Amazon customers and their users.” “In the field of customer service, quick, interesting, and tailored interactions are essential to good results. Amazon can now use price-performant generative AI solutions to further improve the client experience by making our dynamic AI agents even smarter and more intuitive as a result of our move to AWS.

“Customer service is being revolutionized by generative AI, which is making interactions more smooth and engaging,” stated AWS India and South Asia’s head of startups, Kumara Raghavan. “ is using the newest cloud technologies to transform its business and create intelligent AI agents that can enhance customer service.” Amazon are excited to work with to leverage AWS Partner programs, such as the AWS Marketplace, to increase the accessibility of generative AI-driven conversational products for users worldwide.


  1. […] AWS’s generative AI, machine learning (ML), and analytics capabilities enable Clarity AI’s mission-critical platforms to provide sustainability analysis tools for investing, corporate research, benchmarking, consumer ecommerce purchasing, and regulatory reporting. Clarity AI trains up to 7 billion parameter large language models (LLMs) and natural language processing (NLP) models using Amazon SageMaker, a fully managed service to build, train, and deploy ML models, Amazon SageMaker Studio, and Amazon EC2 GPU instances. […]

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