Clarity AI, a leading technology firm that provides environmental and social analytics to help companies and consumers invest and buy responsibly, joined AWS today. Clarity AI helps investors manage, quantify, and optimize their investment portfolios’ social and sustainability effect and comply with regulatory reporting by analyzing millions of data points. These data enable 150 million buyers to buy sustainable items and help investors allocate $30 trillion to environmentally friendly enterprises.
According to Ángel Agudo, board director and senior vice president of Product at Clarity AI, AWS offers the necessary cloud services, flexibility, and scale for data-driven companies to leverage AI and provide sustainability insights to decision-makers. “At Clarity AI, they want investors and businesses to value social and environmental impact beyond financial values.”
AWS’s generative AI, machine learning (ML), and analytics capabilities enable Clarity AI’s mission-critical platforms to provide sustainability analysis tools for investing, corporate research, benchmarking, consumer ecommerce purchasing, and regulatory reporting. Clarity AI trains up to 7 billion parameter large language models (LLMs) and natural language processing (NLP) models using Amazon SageMaker, a fully managed service to build, train, and deploy ML models, Amazon SageMaker Studio, and Amazon EC2 GPU instances.
These methods identify, organize, and classify millions of unstructured data points from sustainability, financial, profitability, and research reports. Clarity AI then utilizes this data to identify enterprises affected by a news occurrence and assess environmental severity. This impartial information helps investors, academics, and consumers make sustainable buying and investing decisions.
Clarity AI’s sustainability technology platform provides objective data on over 70,000 firms, 420,000 funds, and 400 local governments using AWS cloud capabilities. Ecommerce organizations visually highlight sustainable brands to buyers using the company’s environmental study of technology, fashion and apparel, grocery and household brands, and health and beauty. Clarity AI’s platform interfaces with ecommerce platforms to display badges that acknowledge a brand’s sustainability performance, allowing eco-conscious buyers to reward sustainable practices.
Environmental, social, and governance (ESG) reports that disclose an organization’s environmental impact influence investors and customers today. Investors utilize these reports to track a company’s environmental and social effect, but the lack of clear reporting standards, increasing ESG rules, and fragmented data make ESG performance data validation difficult.
Clarity AI used Amazon SageMaker to create generative AI models on AWS to find new data points to help clients avoid greenwashing or hazardous environmental activities. Clarity AI extracts data, identifies concerns, and assesses environmental impact using NLP models. Amazon QuickSight, AWS’s business intelligence solution, lets Clarity AI show insights in modern, interactive dashboards, reports, integrated analytics, and natural language queries. Clarity AI’s product specialists work more efficiently with a generative AI–powered chatbot on AWS to manage client requests.
AWS manages security, governance, and regulatory compliance for the organization. Clarity AI uses Amazon GuardDuty, a threat monitoring service, and AWS WAF, a web firewall, to protect against typical web attacks and bots that can damage availability and security. AWS security and compliance services helped Clarity AI receive ISO 27001 and SOC 2 Type II certifications.
Clarity AI plans to use more AWS generative AI and machine learning services like Amazon Bedrock, which provides multiple foundation models via API, to harness innovative technologies, streamline model development, and improve inference.
“Generative AI has the potential to transform every application, business, and industry, and Clarity AI is a great example of how this technology can help business, society, and the planet make more sustainable investments and purchase decisions,” said Matt Garman, AWS senior vice president of Sales, Marketing, and Global Services. With customers like Clarity AI, AWS believes that choice and security are the winning combination to let enterprises use generative AI to rethink consumer experiences.
Customer obsession over competitive focus, passion for creativity, operational excellence, and long-term thinking govern Amazon. Amazon wants to be Earth’s Most Customer-Centric, Best Employer, and Safest Workplace. Amazon pioneered customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire tablets, Fire TV, Amazon Echo, Alexa, Just Walk Out technology, Amazon Studios, and The Climate Pledge.
About Clarity AI
Sustainability technology platform Clarity AI provides investors, businesses, and consumers with environmental and social insights using machine learning and big data. Clarity AI is vital for end-to-end sustainability analysis in investing, corporate research, benchmarking, consumer ecommerce, and regulatory reporting. Clarity AI examines more than 70,000 enterprises, 420,000 funds, and 400 countries as of September 2023, more than any other market competitor.
Clarity AI integrates its capabilities into clients’ operations with partners like BlackRock Aladdin, Refinitiv an LSEG subsidiary, BNP Manaos, CACEIS, and SimCorp to bring societal impact to markets. Klarna’s 150 million consumers and 400,000 merchants receive Clarity AI’s sustainability insights. Clarity AI has locations across North America, Europe, and the Middle East. Its clients include Invesco, Nordea, BlackRock, Santander, Wellington, and BNP Paribas, which handle tens of billions.