Friday, September 20, 2024

2024 IBC: ASUS Launches ProArt Displays, Laptops, and PCs

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IBC 2024

ASUS will exhibit at 2024 IBC under the theme A Glimpse into Tomorrow’s Tech.The ASUS booth will host ProArt Masters’ Talks with industry experts from Adobe, NVIDIA, and Scan Computers, as well as professional filmmaker Bas Goossens, senior trainer Leon Barnard, and Redshark Media co-founder and CEO Matt Gregory.

ASUS will also showcase a variety of cutting-edge technology for professionals at 2024 IBC from September 13-16, 2024, including ProArt Display PA32KCX, the world’s first 8K Mini LED professional monitor; ProArt Display OLED PA32UCDM, which brings 4K QD-OLED to creators; ProArt Display 5K PA27JCV, which has a stunning 5120 x 2880 resolution for unparalleled clarity; and ProArt Display PA32UCE and PA27UCGE, the latest 4K monitors with built-in The latest ASUS AI-powered laptops and workstations will be displayed.

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All attendees can experience the future of content creation through hands-on activities and innovative demonstrations.

IBC 2024 Release Date

Be inspired by ProArt at IBC 2024

ProArt Masters’ Talks will feature industry experts at 2024 IBC on September 14 and 15. Distinguished speakers and topics:

  • Leon Barnard, Team 2 Films senior trainer and workflow specialist, will discuss DaVinci Resolve HDR monitoring.
  • NVIDIA Enterprise Platform/Studio Tech Marketing Sabour Amirazodi will discuss ASUS ProArt and GeForce RTX GPU-accelerated AI video editing.
  • Adobe Product Ecosystem Manager Eliza Tan will discuss Adobe Video Ecosystem improvements.
  • Ministry of Frames director Bas Goossens will help you master 8K video capture and editing.
  • Generative AI hardware considerations will be discussed by SCAN Computers Director of Collaboration Daniel Parkinson.
  • RedShark Media Co-Founder and CEO Matt Gregory will discuss 3D volumetrics in virtual production market insights.

Innovation at its best

The new ASUS ProArt Display PA32UCE and PA27UCGE 4K displays feature professional-grade color accuracy. With 98% DCI-P3 color gamut coverage, these 32-inch and 27-inch 4K HDR monitors with 600 nits produce vibrant, true colors. Their factory calibration ensures an average ΔE value below one. These two monitors have ASUS LightSync ambient-light and backlight sensors. On starting, the backlight sensor illuminates the screen for bright images and accurate color. The ambient light sensor adjusts the monitor’s color gamut for accurate colors in any setting. Both monitors support HLG and HDR10. ProArt Display PA27UCGE also has a 160Hz refresh rate for pleasant viewing.

The built-in motorized flip colorimeter makes it easy to maintain the displays’ professional-level accuracy over time, and both models feature auto/self-calibration to prevent color variation from disrupting creative workflows. ASUS LuxPixel technology, which includes anti-glare and low-reflection (AGLR) technology, makes ProArt Display PA32UCE and PA27UCGE extremely comfortable to watch. LuxPixel technology lets creators follow their creativity and assure pixel-color fidelity and crisp details for long creative sessions.

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Multiple connectivity choices, such as DisplayPort over USB-C with 96W power delivery, HDMI, and a USB hub, enable smooth workflow integration.

ProArt Display 8K PA32KCX, the first 8K HDR Mini LED monitor, is on display at the exhibit. This 32-inch wonder offers 8K resolution (7680 x 4320) and a Delta E value below one for unequaled color fidelity. Participants can color grade 8K material on DaVinci Resolve Panel and preview it on ProArt Display 8K PA32KCX. The creator-focused 4K QD-OLED monitor, ProArt Display OLED PA32UCDM, and ProArt Display 5K PA27JCV have a dazzling 5120 x 2880 resolution and 218 PPI display for unmatched clarity and color accuracy.

ProArt Display PA16USV adds SDI monitors. This 15.6-inch 4K monitor offers 282 PPI with 12G SDI. Real-time previews and playback are possible with its adjustable kickstand, two tripod holes, and VESA wall mount. The ASUS ProArt booth at 2024 IBC will feature a comprehensive on-set workflow demonstration featuring live footage from a RED V-RAPTOR 8K camera, video grading in DaVinci Resolve via NUC, and real-time previews on the ProArt Display PA24US and PA16USV.

ProArt X870E-Creator WiFi

AI-powered technologies aid engineers, designers, videographers, animators, and game developers. ProArt X870E-Creator WiFi may suit these people.This powerful motherboard has cutting-edge features for makers. With its huge bandwidth, lightning-fast speeds, and remarkable power efficiency, next-generation DDR5 RAM accelerates productivity. ProArt X870E-Creator WiFi supports the fastest next-gen SSDs and GPUs via PCIe5.0. This motherboard has two PCIe 5.0 x16 slots. They support x8/x8 configurations, letting users use two graphics cards. This board has four M.2 slots, two of which are wired for PCIe 5.0, so creative projects and AI-powered programs can use the quickest transfer speeds.

ProArt X870E-Creator WiFi
Image credit to ASUS

ProArt X870E-Creator WiFi has many networking possibilities. Marvell AQtion 10G Ethernet ports allow ultra-high-bandwidth access to local network resources like NAS devices. Wi-Fi 7 and Intel 2.5G Ethernet are also supported by this board.

Creators use many workstation peripherals. For such a setup, ProArt X870E-Creator WiFi has two onboard USB4 ports, a wide range of high-speed USB ports, and a header for a front-panel USB 20G port with 30W Quick Charge 4+ and USB Power Delivery 3.0 capable.

Artists need their PC to appear professional to clients. Subdued colors and simple design give ProArt X870E-Creator WiFi a refined, attractive look. It works with all ProArt PC cases, AIO liquid coolers, graphics cards, and more.In addition, trusted partners of the Powered by ASUS program, such as Azerty, Alternate, and Scan, will demonstrate how their builds meet varied creative needs at the ASUS booth.

Attendees at the ASUS booth can view a static demo of the ProArt ecosystem design language, the latest ProArt X870E-Creator WiFi motherboard, and the compact ProArt GeForce RTX 4080 SUPER graphics card for AI content creation workflows.

Pro WS WRX90E-SAGE SE

The fast, compatible, and stable Pro WS WRX90E-SAGE SE motherboard is ideal for content creation, software development, machine learning, and more. AMD Ryzen Threadripper PRO 7000 WX-series processors, with up to 96 cores and 32+3+3+3 power stages, provide professionals with the performance they need for cutting-edge applications.

Sage SE Pro WS WRX90E
Image credit to ASUS

Pro WS WRX90E-SAGE SE supports a variety of scenarios and industries with inbuilt PCIe power connectors for numerous graphics cards, active cooling on the VRM heatsinks, USB 40Gbps ports, SlimSAS, and BMC. Seven PCIe 5.0 x16 slots, dual 10G LAN ports, four M.2 slots, two rear USB4 40Gbps Type-C, and SlimSAS NVMe support fast communication.It supports up to 2TB ECC R-DIMM DDR5 memory modules (1DPC) and features a robust power and thermal design with power stages with two 8-pin CPU power connectors, large Chipset, M, VRM cooling.Two fan-driven heatsinks with M-2 thermal pad.

Advanced AI laptops for creativity

The 2024 ASUS ProArt AI laptop family empowers regular users, outdoor content makers, and professionals to turn life’s priceless moments into lasting memories. Users can create anywhere, faster, and smarter with the lightweight, sturdy, and powerful laptops.

Copilot+ PCs with ASUS-exclusive StoryCube and MuseTree apps provide smarter and more streamlined creative workflows with fully-local AI on the new ProArt laptops.

ProArt P16 laptop

A compact 14.9mm black chassis and 1.85 kilograms make the 16-inch ProArt P16 a powerhouse for mobile creative. A 50 TOPS NPU in the AMD Ryzen AI 9 HX 370 processor and an NVIDIA GeForce RTX 4070 Laptop GPU provide 321 TOPS for advanced AI workloads. The RTX 4070 GPU accelerates 2D, 3D, video editing, and streaming applications, including NVIDIA AI products like NVIDIA Broadcast, RTX Video, and ChatRTX.

ProArt PX13 convertible laptop

The 13-inch ProArt PX13 weighs 1.38kg and has a 360° hinge for laptop, tent, stand, or tablet modes. It performs similarly to the P16. Its 3K ASUS Lumina OLED display looks great. Wi-Fi 7, twin 40Gbps USB4 for charging and external displays, HDMI 2.1 FRL, and a UHS-II MicroSD card reader for action-cam transfers are among the I/O connections.

Laptop ProArt PZ13 detaches

The 0.85kg ProArt PZ13 is ultraportable and powerful. A Snapdragon X Plus processor, 3K ASUS Lumina OLED screen, and Copilot+ PC AI are included. Switching between tablet and laptop modes is easy with the detachable keyboard. This gadget is ideal for creative mobility because to its 70Wh battery, IP52 dust and water resistance, and SD slot with microSD adaptor.

Each of these laptops uses AI to deliver top-notch performance for creatives. At IBC 2024, ASUS booth visitors may sample the two new ASUS-exclusive AI apps StoryCube and MuseTree on ProArt notebooks powered by AI NPUs and GPUs. Innovative one-stop smart file management solution StoryCube. It supports importing, exporting, searching, filtering, and cataloging media. AI can distinguish scene types or faces, speeding up footage analysis or searches. Also, an AI-powered smart editing and generative feature can automatically produce engaging videos from files and trim and crop footage and photos in bulk.

Another useful creativity software is MuseTree. ASUS-exclusive generative AI tool can inspire, design, and store resources. It boosts creativity without a cloud connection by using the built-in AI processor to access generative AI.

Advanced AI laptops for creativity
Image credit to ASUS

ExpertCenter Pro ET900A X9

ExpertCenter Pro ET900A X9
Image credit to ASUS

ExpertCenter Pro ET900A X9 is a professional workstation with AMD Ryzen Threadripper PRO 7000 WX-series processors, DDR5 ECC R-DIMM, twin 10G LAN, and up to four NVIDIA Quadro RTX graphics cards Up to four PCIe 5.0 M.2 slots, four SATA 6Gb/s connections, 40Gbps and 20Gbps USB Type-C, 2000W Titanium power supply, and ASUS Control Center Express are supported.

A small AI powerhouse: ASUS NUC 14 Pro AI

ASUS NUC 14 Pro AI revolutionizes AI NUC mini-PC technology. It achieves 120 total-platform TOPS using the latest Intel Core Ultra 9 processor (Series 2) and multi-architecture CPU, GPU, and NPU arrangement. Its strong NPU delivers up to 48 TOPS and triples AI performance for cutting-edge applications compared to earlier Intel processors.

The ASUS NUC 14 Pro AI, with a system height of 34mm and a sub-0.6L chassis, is ideal for business and edge computing applications because to its excellent performance and space-efficiency. Doubled graphics and revolutionary embedded LPDDR5x design deliver high-speed performance and stability in a variety of IoT applications.

ASUS NUC 14 Pro AI
Image credit to ASUS

ASS NUC 14 Pro AI satisfies EPEAT Climate+ energy efficiency standards, has Secure Boot, fingerprint recognition, and a Trusted Platform Model, and runs 24/7. Voice commands are supported by built-in speakers and microphones, and ASUS Control Center Remote Management and Windows Autopilot simplify IT and device deployment. Intelligent cooling optimizes performance under severe loads, and tool-free upgrades are easy. NUC 14 Pro AI is excellent for demanding professional environments because to its efficiency and durability.

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