NVIDIA Holoscan for Media
With NVIDIA’s cutting-edge software-defined, artificial intelligence (AI) platform, streaming and broadcast organizations can transform live media and video pipelines. Broadcast, sports, and streaming companies are moving to software-defined infrastructure in order to take advantage of flexible deployment and faster adoption of the newest AI technology.
Now available in limited quantities, NVIDIA Holoscan for Media is a software-defined, AI-enabled platform that enables live media and video pipelines to operate on the same infrastructure as AI. This allows businesses with live media pipelines to improve production and delivery by using apps from a developer community on commercial off-the-shelf hardware that is repurposed and NVIDIA-accelerated.
NMOS
With more to be released in the upcoming months, Holoscan for Media provides a unified platform for live media applications from both well-known and up-and-coming vendors. These applications include AI captioning, live graphics, vision mixing, playout server, encode, decode, transcode, multiviewer, and Networked Media Open Specifications (NMOS) controller.
With Holoscan for Media, developers may optimize R&D expenditure while streamlining client delivery, integrating future technologies, and simplifying the development process.
Built on industry standards like ST 2110 and common application programming interfaces, Holoscan for Media is an internet protocol-based technology that satisfies the most stringent density and compliance criteria. It includes necessary services like NMOS for management and interoperability, also known as Precision Time Protocol, or PTP, and is ready to function in the demanding production settings of live transmission.
Media Sector Adoption of NVIDIA Holoscan
As the live media industry moves into a new stage of production and delivery, companies that have live media pipelines are using software-defined infrastructure. Additionally, the network of partners which now includes Beamr, Harmonic, Pebble, Qvest, RAVEL, RT Software, Speechmatics, and Spicy Mango that are committed to this industry’s future is expanding.
“Live video and artificial intelligence are powerfully integrated by the Holoscan for Media platform. The CEO of Beamr, Sharon Carmel, said, “This integration, aided by NVIDIA computing, fits in perfectly with Beamr’s cutting-edge video technology and products.” “They are confident that by efficiently optimizing 4K p60 Live video streams, their Holoscan for Media application will significantly improve the performance of media pipelines.”
With its vast compute capabilities and developer-friendly ecosystem, NVIDIA is “laying the foundation for software-defined broadcast,” according to Christophe Ponsart, executive vice president and co-lead of Qvest, a leading global provider of business and technology consulting, and generative AI practice. “This degree of local computing, in conjunction with NVIDIA’s potent developer tools, enables Qvest, a technology partner and integrator, to swiftly innovate, leveraging their extensive industry knowledge and customer connections to create a significant influence.”
The leading Kubernetes-powered hybrid cloud platform in the industry, Red Hat, said that “NVIDIA Holoscan for Media, using the power of Red Hat OpenShift, delivers a scalable, cloud-native platform for next-generation live media applications.” Gino Grano is the global vice president of Americas, telco, media, and entertainment at Red Hat. “Cable and broadcast companies can benefit from more seamless media application deployments and management with this enterprise-grade open-source solution, delivering enhanced flexibility and performance across environments.”
Holoscan
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Make the switch to real software-defined infrastructure with Holoscan for Media to benefit from resource scalability, flexible deployment, and the newest generative, predictive, and video AI capabilities.
Across the exhibit floor, attendees of the IBC 2024 content and technology event in Amsterdam from September 13–16 may see Holoscan for Media in operation.
Holoscan for Media from NVIDIA
AI-Powered, Software-Defined Platform for Live Media
With the help of NVIDIA Holoscan for Media, businesses involved in broadcast, streaming, and live sports may operate live video pipelines on the same infrastructure as artificial intelligence. This IP-based solution includes crucial services like PTP for timing and NMOS for interoperability and management. It is based on industry standards and APIs, such as ST 2110.
By moving to a software-defined infrastructure with Holoscan for Media, you can benefit from resource scalability, flexible deployment, and the newest advances in generative, predictive, and video AI technologies.
The Software-Defined Broadcast Platform
The only platform offering real software-defined infrastructure in the live media space is NVIDIA Holoscan for Media.
Utilize AI Infrastructure to Run Live Video Pipelines
The platform offers commercial off-the-shelf hardware that is repurposed and NVIDIA accelerated, together with applications from both well-known and up-and-coming players in the sector.
Examine NVIDIA Holoscan’s Advantages for the Media
AI-Powered: The same hardware and software architecture that powers AI deployment at scale also powers live video pipelines.
Repurposable: On the same hardware, applications from many businesses may be installed. This indicates that a variety of uses, including backups, are possible for the device. By doing this, the infrastructure footprint and related expenses are decreased.
Flexible: Any desired workflow may be created by dynamically connecting applications to media streams and to one another. Additionally, they may be switched on and off as required. This offers adaptability.
Agile: GPU partitioning allows infrastructure resources to be deployed to any use case and allocated where and when needed. Adding more server nodes makes scaling out resources simple.
Resilient: The platform’s High Availability (HA) cluster support, failover, and network redundancy enable users to recover automatically.
Upgradeable: Upgrades of hardware and software are unrelated to one another. Because of this, updating the platform and its apps is simple.
Effective: Users may take advantage of the cyclical cost savings that IT provides by switching to software-defined infrastructure that is IT-oriented. This will reduce the infrastructure’s total cost of ownership during its lifetime.
Historical Assistance: The platform incorporates PTP as a service and is based on standards like ST 2110. This implies that it is compatible with SDI gateways, facilitating a phased transition to IP.
Showcasing Prominent and Up-and-Coming Providers
Applications from their partner ecosystem expand the features of Holoscan for Media by adding AI transcription and translation, live visuals, encoding, and other capabilities.
Developers may use NVIDIA Holoscan for Media
A software platform called NVIDIA Holoscan for Media is used to create and implement live media applications. It saves developers money on R&D while assisting them in streamlining the development process, using new technologies, and accelerating delivery to clients.
